The Essential
The daily foundation for bodies over 50. 22 vitamins, minerals and nutrients in two capsules — real doses, well-absorbed forms, zero filler theatre.
Take two each morning. The kind of thing that works because you don't skip it.
Six everyday things, in plain authorised terms
Supplement facts
| Nutrient | Per serving | %NRV |
|---|---|---|
| Vitamins | ||
| Vitamin A (as betacarotene) | 500 µg | 63% |
| Vitamin D3 | 50 µg (2000 IU) | 1000% |
| Vitamin E | 20 mg | 167% |
| Vitamin K2 (MK-7) | 100 µg | 133% |
| Vitamin C | 120 mg | 150% |
| Thiamin (B1) | 8 mg | 727% |
| Riboflavin (B2) | 8 mg | 571% |
| Niacin (B3) | 20 mg | 125% |
| Vitamin B6 (P5P) | 7 mg | 500% |
| Folate (5-MTHF) | 400 µg | 200% |
| Vitamin B12 (methylcobalamin) | 250 µg | 10,000% |
| Biotin | 100 µg | 200% |
| Pantothenic acid (B5) | 20 mg | 333% |
| Minerals & trace elements | ||
| Zinc | 12 mg | 120% |
| Copper | 1 mg | 100% |
| Manganese | 1 mg | 50% |
| Selenium | 100 µg | 182% |
| Iodine | 100 µg | 67% |
| Molybdenum | 50 µg | 100% |
| Boron | 2 mg | † |
| Carotenoids | ||
| Lutein | 5 mg | † |
| Zeaxanthin | 1 mg | † |
Take two capsules daily, with or without food. Do not exceed the stated dose.
Bulking agent (rice flour), the 22 nutrients listed left in their stated forms, vegetable capsule shell (HPMC). [ Full declaration pending final label sign-off — excipient & D3-source gates. ]
[ Allergen statement pending allergen review. ]
Vegetarians and vegans. [ Confirm vegan status with manufacturer. ]
Store in a cool, dry place out of direct sunlight. Keep out of the reach of children.
A food supplement should not be used as a substitute for a varied, balanced diet and a healthy lifestyle. If you are pregnant, taking medication or under medical care, consult your doctor before use.
What we left out matters as much as what's in
Every exclusion is a decision. We formulate for what bodies over 50 actually benefit from — and leave out the rest, even when it would look better on a label.
Order once. Delivered monthly. Cancel anytime.
Start your plan
Subscribe in a couple of taps. Your first month ships straight away.
It arrives monthly
A fresh 30-day supply turns up before you run out.
You stay in control
Pause, skip or cancel whenever — no phone calls.
Why people over 50 are making the switch
"Everything I actually need, without the things I don't."
"The monthly delivery means I never run out."
"Simple, honest, and made by someone who knows what they're doing."
Questions, answered
Two capsules each morning, with or without food. It's built to be the simple thing you do once a day and don't think about again.
Yes. The Essential works because you take it consistently, so we offer it as a monthly subscription at £33 — with free shipping, and pause or cancel anytime.
Both are deliberate. For most adults over 50, a daily multivitamin isn't the right place for either — so we leave them out and focus the formula where it does more good. The full reasoning is on the Science page.
Anytime, from your account — pause, skip a month, or cancel with no phone calls. There's also a 60-day money-back guarantee.